Kurt Bradtmueller, Director & GM Parts at Heidelberg USA, Inc.
Heidelberg USA, Inc. Logo

Kurt Bradtmueller


Director & GM Parts
Heidelberg USA, Inc.

Check out the incredible speaker line-up to see who will be joining Kurt.

Download The Latest Agenda

Initial Customer Contact & Remote Service

Wednesday, March 9th, 2016


16:15 Driving Multifaceted Service Business Through Automated Performance Data Services

The names are mind-boggling: Twitter, Instagram, Tumblr, Flickr, Reddit. Dipping a toe into the social media pool can be overwhelming for any service executive. Jeff Babe has figured out how to use social media channels to maximize customer satisfaction and loyalty by:

• Monitoring social channels like Twitter, Facebook and Instagram for mentions of your brand and any support challenges

• Taking an omni-channel view to determine your customers’ preferred method of contact

o Is there any difference with Millennials?

• Employing brand managers to proactively respond to and report on social activity

• Identifying quantifiable metrics that can be supported through social media